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The Journey of GP Mobility | Mr. Kaveesil Sirimaneetham Shares Insights at “Fam Day”

On Sunday, August 17, 2025, at the Grand Hall, 3rd Floor, True Digital Park (West), Sukhumvit 101, the event “Fam Day: Heir Journey (เจอนี่!)” was held. This forum was designed specifically for next-generation family business successors, providing a platform to exchange ideas, share experiences, and inspire the continuation of family enterprises toward sustainable growth in the modern era. The event gathered more than 10 speakers from 9 leading family businesses, delivering real perspectives through 5 sessions covering family business management, digital transformation, and future-oriented networking. 5 Sessions Sharing Real Experiences Session 1: “S. Khon Kaen” – Building a Family Business into a Professional Organization Session 2: “3 Heirs, 3 Businesses” – Growing Differently on the Same Path Session 3: “The Previous Generation Said This, The Current Generation Says That” Session 4: “Eldest Daughter / CEO / Wife” – How to Balance Three Roles Session 5: Sharing & Networking Session Mr. Kaveesil Sirimaneetham The Journey of GP Mobility One of the key speakers was Kaveesil Sirimaneetham, CEO of GP Mobility Public Company Limited, who joined Session 2: “3 Heirs, 3 Businesses” alongside: Ms. Ariya Tangmitrphracha – Executive Director, DoHome Public Company Limited Mr.Nithi Sajjathippawan – CEO & Co-Founder, MyCloud Fulfillment Khun Kaveesil shared the journey of developing GP Mobility, from a small family business into a nationwide integrated automotive parts distribution hub, highlighting strategies for continuous and sustainable growth. Family Businesses Cannot Stand Still Khun Kaveesil emphasized an important perspective: “If a business does not grow, it is like standing still on a moving treadmill that eventually pushes us backward.” He summarized 3 key reasons why family businesses cannot remain stagnant: Risk reduction and stability – Growth helps diversify risks and avoids overreliance on a single revenue source. Expansion and competitiveness – Businesses must adapt to changing markets, especially in a K-Shaped Economy. Long-term sustainability – Without preparation, businesses risk being replaced. GP Mobility’s Growth Strategy Under the Deepening Strategy, GP Mobility focuses on three main development directions: Expanding product lines with genuine automotive parts to better serve existing customers. Growing the customer base into new segments, including provincial markets, online platforms, and international markets. Entering the Aftermarket (replacement parts) sector to meet diverse demands and ensure continued growth. Future Perspectives of Family Businesses Khun Kaveesil also noted that Generative AI will play a crucial role in enhancing business efficiency, allowing faster customer access. However, he stressed that the core remains in truly understanding customers and making strategic decisions as leaders. Khun Kaweesilp Sirimaneetham’s honor as a speaker at the “Tham Tee Ban Fam Day: Inheritor Journey” not only reflects his recognition as a respected next-generation leader in the business community but also serves as a testament to GP Mobility’s success as a Thai family business model capable of transitioning strongly from generation to generation. With a forward-thinking vision and the creation of a stable business ecosystem, GP Mobility is not just a comprehensive automotive spare parts distribution center but also an inspiration to new generations of family business inheritors navigating the path to long-term sustainability.      

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Why choose GP Autoparts?

44 Years of Expertise (1981 – Present) From a small one-unit auto parts shop established in 1981 under the name “G.P. Autoparts Limited Partnership,” focusing solely on genuine parts to build customer confidence, we have grown into GP Mobility Public Company Limited, a leading one-stop distributor of automotive parts in Thailand. We are trusted by over 4,000 B2B partners nationwide, including auto parts retailers, repair garages, service centers, and organizations. This trust is built on our commitment to operational excellence, adherence to international quality management standards, and a strong organizational culture. “We don’t just deliver parts—we deliver confidence in every box, every answer, and every conversation.” To reflect the quality we have upheld from the beginning, we use the name “GP Autoparts” as the official trademark for our automotive parts products and services—a name that has earned customer trust over the years and remains a symbol of quality and reliability today. We carefully select quality parts from over 30 leading brands, offering both genuine parts for popular car models and high-quality replacement parts covering every major automotive system: ✅ Engine & Drivetrain✅ Suspension & Brake Systems✅ Electrical & Air Conditioning Systems✅ Body Parts✅ Chemicals & Fluids With a ready-to-ship inventory of over 30,000 items, we have developed the strategy ‘Human Touch Plus AI’, combining deep customer understanding with smart technology to elevate the buying experience. Our key innovation is GO Plus, a customer portal that gives access to over 200,000 part numbers with precise information, real-time stock checking, product status, We provide 24-hour customer support. through a chatbot and AI assistant. The GP Mobility Distribution Center is a state-of-the-art logistics hub designed to meet customer demands nationwide, with the capability to deliver anywhere in Thailand within 24 hours. Our modern warehouse management system enables us to handle over 30,000 Stock efficiently, with strict quality control to ensure all parts remain in perfect condition.

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GP Mobility Signs MOU with Two Leading Educational Institutions to Revolutionize Thailand’s EV Ecosystem

GP Mobility Public Company Limited has officially announced a landmark collaboration through the signing of a Memorandum of Understanding (MOU) with two leading educational institutions. This partnership aims to address structural challenges and build a sustainable future for the electric vehicle (EV) industry in Thailand. Thailand’s EV market has been growing rapidly and undergoing a profound transformation. Thai consumers now exhibit more complex decision-making behaviors, demanding comprehensive information, with EVs becoming a key disruptor of the automotive market structure. Between 2022 and 2024, nearly 100 new EV models were launched in Thailand, with an influx of new players—particularly Chinese manufacturers—entering the market. As a result, the market share of battery electric vehicles (BEVs) has surged from just 5% in 2014 to 18% in 2023. However, behind this exciting growth lies a set of structural challenges within the aftermarket ecosystem, which is emerging as a major bottleneck for the industry. These challenges are evident in the high insurance premiums for EVs, primarily due to four key factors: High repair and parts costs: Most EV components are still imported, resulting in high costs and long delivery times. Battery replacements, in particular, can cost up to 60% of the vehicle’s value. Shortage of skilled technicians: There is currently a lack of qualified EV technicians, leading to dependence on limited specialized service centers, which charge higher-than-average fees. Limited insurance providers: Only about 10 out of 20 Thai insurance companies currently provide EV coverage, due to concerns over high loss ratios. Higher accident severity: Even low-speed EV accidents tend to result in significantly higher damage costs than internal combustion engine (ICE) vehicles. According to SCB Economic Intelligence Center (EIC), these conditions will likely keep the average annual EV insurance premium high—around THB 25,500 per vehicle—until at least 2030. These factors highlight a critical truth: the future growth of Thailand’s EV market cannot be sustained without a robust and well-developed aftermarket ecosystem. Specifically, there is an urgent need to invest in skilled personnel and to develop standards for locally manufactured replacement parts. In response to this need, GP Mobility Public Company Limited, as a leader in automotive aftermarket services, has signed a historic MOU with two prominent educational institutions—the Faculty of Engineering at Bangkok Thonburi University and Polytechnic College of Bangkok—on June 19, 2025. This initiative marks a concrete step toward addressing structural challenges and establishing long-term sustainability. The signing ceremony was attended by key representatives from all three parties: Mr. Kawit Silpinimittham – CEO, GP Mobility Public Company Limited Assoc. Prof. Sommat Thongkham – Dean, Faculty of Engineering, Bangkok Thonburi University Mr. Kantinan Sriprasong – Academic Director, Polytechnic College of Bangkok 5 Pillars of Collaboration Toward a Sustainable EV Future Under the MOU, all parties have committed to driving initiatives in five strategic areas: Future-Focused Curriculum Development: Jointly create EV Technician and EV Aftermarket Business programs to produce skilled graduates for the market. R&D Collaboration: Conduct research on EV replacement parts and study consumer behavior to support continuous innovation. EV Learning Hub: Establish a comprehensive EV parts knowledge and innovation center within the university. Model Service Center Standards: Develop a prototype EV parts service center covering sourcing, quality testing, and technical consultation. Skills Upgrade for Technicians: Organize hands-on workshops for students and current technicians to stay up-to-date with evolving technologies. A Shared Vision for a Sustainable Future This MOU is more than just a formal agreement—it serves as a strategic blueprint for collaboration across three key sectors: industry, higher education, and vocational education. For GP Mobility, whether the future lies in ICE or EVs, the core value remains unchanged: quality parts and reliable service. The company sees EVs not just as a trend, but as a responsibility to every driver.      

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GP Mobility Creates Lasting Memories with Partners | An Unforgettable Trip to Hokkaido, Japan

GP Mobility organized a special trip to Hokkaido, Japan, from March 4-8, 2025, with top partners from across the country joining the experience. This trip was made possible thanks to the trust and support our partners have given GP Mobility over the years. Our success would not be possible without the strength of our partners. At GP Mobility, we believe in the value of strong partnerships. Our relationship goes beyond business transactions—it is a collaboration aimed at achieving shared success. This event may have come to an end, but our partnership continues. GP Mobility remains committed to enhancing our products and services to meet your needs while providing continuous support in every aspect to achieve long-term success together. We sincerely thank you once again for joining us on this journey and look forward to welcoming you to our next special event.        “Thank you for your friendship and trust in us. Your success is our driving force for continuous improvement. We take pride in being a part of your business growth and are committed to moving forward together with confidence.” ___________________________________ Place an order/Become a distributor. GP MOBILITY PUBLIC COMPANY LIMITED Line id: @gpautoparts or Link https://bit.ly/3fO3YMO Contact: https://www.gpmobility.co.th/contact-us/ Follow me: https://linktr.ee/gpmobility Service Monday to Saturday from 08:30 AM to 05:30 PM. 02-941-1222 (Auto),02-579-2882                          

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GP Mobility Extends Parts Distribution Agreement with Tri Petch Isuzu Sales

GP Mobility Joins Celebration and Signs Parts Distribution Agreement Renewal with Tri Petch Isuzu Sales, Driving the Automotive Parts Business into 2025. GP Mobility Public Company Limited, a leader in the comprehensive automotive parts distribution business, including genuine and aftermarket parts, participated in a celebration and the contract renewal signing ceremony with Tri Petch Isuzu Sales Co., Ltd.. The event was held warmly at Home Ground BKK restaurant on December 19, 2024, with MR. KAVEESIL SIRIMANEETHAM, Chief Executive Officer, along with the senior executive team of GP Mobility, attending the ceremony. The path to success over 39 years. Since being officially appointed as an authorized distributor of Isuzu genuine parts in 1986. GP Mobility has continuously developed and expanded its business, becoming a leader in the automotive parts market, trusted by customers nationwide.               “This parts distribution agreement renewal not only reaffirms our potential to expand our distribution network but also reflects our commitment to delivering the highest quality products and services to our customers. This will serve as a fundamental foundation for the sustainable growth of our business.” Comprehensive services from an authorized parts distributor. As an authorized Isuzu parts distributor, GP Mobility is ready to provide the following services: High-quality Isuzu genuine parts, 100% guaranteed. Modern stock management system, with immediate delivery. Order management by a team of experts with extensive experience. A network of service centers and parts shops covering the entire country. For more information about GP Mobility products and services, you can contact:

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Transforming Auto Parts into the Future | GP Mobility Supports Thai Automotive Education

At GP Mobility Public Company Limited, we believe that the future of Thailand’s automotive industry depends on the quality of its workforce. That’s why we are committed to continuously supporting education and skill development for Thai youth. On September 19, 2024, the executive team of GP Mobility Public Company Limited, led by Ms. Warunee Promaphuti, Chief Accounting and Financial Officer, along with Mr. Boontai Acharattanakul, Accounting Department Manager, and Ms. Kannika Nathong, Senior Inventory Accounting Officer, visited Nakhon Luang Polytechnic College to donate automotive parts worth over 259,000 THB. The donation included 165 parts across 113 different items. For us, this is not just a donation but an investment in the future of Thailand’s automotive industry. We believe that the best learning comes from hands-on experience. Allowing students to interact with and work on real automotive parts will deepen their understanding and equip them with essential skills. We recognize that automotive technology is advancing rapidly. Therefore, developing skilled professionals to keep up with these changes is essential. Supporting educational institutions with modern equipment will help students prepare for future challenges and stay ahead in the industry At GP Mobility Public Company Limited, we are committed to playing a role in raising the standards of automotive education in Thailand. We believe that investing in education today will contribute to the strong and sustainable growth of the Thai automotive industry in the future. We hope that our support will inspire students to develop themselves and progress toward becoming highly skilled professionals in the automotive industry. We are proud to be part of building a bright future for Thailand’s automotive sector and remain committed to continuing this mission.

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2024 BREMBO SOUTHEAST ASIA CUSTOMER CONFERENCE.en

On July 31, 2024, the executives of GP Mobility Co., Ltd. (Public) were invited to attend the 2024 BREMBO SOUTHEAST ASIA CUSTOMER CONFERENCE in Hanoi, Vietnam. The delegation was led by Mr. Kawit Silpinimittham, Chief Executive Officer; Ms. Warunee Promaphuti, Chief Accounting and Financial Officer; and Mr. Sirichai Pungrattan, Assistant Vice President of Marketing and Product Management. It was a great opportunity to strengthen business relationships and exchange knowledge on innovations in the automotive industry, particularly brake systems from Brembo, a global leader. A key highlight was the unveiling of the latest brake technology, which combines maximum performance with sustainability. This aligns with the company’s vision of being “a leader in the distribution of automotive parts and services, driving business through innovation.” Participation in this event is a clear signal of the company’s commitment to strengthening its network of partners, while preparing to face new challenges and opportunities in the rapidly changing market. “We are entering a new era of the automotive industry, and through our collaboration with a global partner like Brembo, we are ready to offer innovative, safe, and sustainable products and services to our customers.”  

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GP Mobility and ACDelco Jointly Strategize to Enhance Customer Satisfaction in 2024

GP Mobility and ACDelco Announce Strategic Partnership to Elevate Thailand’s Automotive Parts Industry GP Mobility Public Company Limited has entered into a strategic partnership with ACDelco, a global automotive parts brand from General Motors, to jointly plan marketing and business development initiatives for 2024. In a key strategic meeting, discussions focused on joint sales, marketing strategies, and operational guidelines for the upcoming year. The primary goal of this partnership is to enhance customer satisfaction and strengthen their presence in the Thai automotive parts market. Our Global Partner We are proud to collaborate with ACDelco, a globally trusted automotive parts brand, known for its expertise in producing a wide range of parts, particularly engine electrical systems and motor oils. As part of General Motors (GM), a leading global automobile manufacturer, ACDelco’s products are synonymous with quality and reliability, which aligns with GP Mobility’s commitment to maintaining high standards. To raise the standard of service and products in Thailand’s automotive parts industry, we are dedicated to working with ACDelco to develop products that meet customer needs. Additionally, we aim to expand distribution channels across the country, ensuring that our customers receive the best experience from both brands. Our Key Plans for 2024 Develop products in collaboration with ACDelco to meet the specific demands of the Thai market. Expand GP Mobility’s distribution network nationwide. Organize training and skill development activities for our employees and dealers. The partnership between GP Mobility and ACDelco will not only strengthen our business but also aims to elevate the standards of Thailand’s automotive parts industry as a whole, benefiting consumers and contributing to the long-term growth of the national economy. ___________________________________ Place an order/Become a distributor. GP MOBILITY PUBLIC COMPANY LIMITED Line id: @gpautoparts or Link https://bit.ly/3fO3YMO Contact: https://www.gpmobility.co.th/contact-us/ Follow me: https://linktr.ee/gpmobility Service Monday to Saturday from 08:30 AM to 05:30 PM. 02-941-1222 (Auto),02-579-2882

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GP Mobility welcomes SKF to visit the company

SKF, a global leader in bearing and seal manufacturing from Sweden On January 24, 2567 (Buddhist Era), GP Mobility Co., Ltd. had the opportunity to welcome executives from SKF, a global leader in bearing and seal manufacturing from Sweden, to visit their headquarters at 50 Vibhavadi Rangsit Office. During this visit, executives from both companies discussed future business collaborations, including knowledge and technology exchange, new product development, and distribution of SKF products in Thailand. For customers interested in purchasing SKF products in Thailand, they can place orders through GPAutoparts, the official distributor, provided by GP Mobility Company Limited. Currently, SKF at GP Autoparts offers bearings for passenger cars, large trucks, and trailers, including: Clutch bearings Shock absorber bearings Wheel bearings Pulley bearings Belt tensioner bearings Idler bearings for belt tensioners For more information, click here: https://www.gpautoparts.co.th/skf/ ___________________________________ GPAutoparts (Comprehensive Car Parts Distributor) Distributed by ,GP mobility public company limited Consult/Order/Become a Distributor: Line ID @gpautoparts (with @) or click 👉 https://bit.ly/3fO3YMO Contact Us: https://www.gpmobility.co.th/contact-us/ Follow Us: https://linktr.ee/gpmobility Operating Hours: Monday – Saturday, 08:30 AM – 05:30 PM Contact Numbers: 02-941-1222 (Auto), 02-579-2882 Products & Service – GP Autoparts – จีพี ออโต้พาร์ท

G.P.Auto Parts, GP mobility, CTR
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CTR entrusts GP Mobility to be the distributor of its products in Thailand

Welcomed the CTR management On October 4th, 2023, GP Autoparts welcomed the CTR management, leaders in the automotive parts industry from Korea. Led by Mr. Kawi Silapamnatam, CEO, they discussed collaborative work directions for the year 2024 with the aim of efficient operations and continued customer satisfaction. CTR Mobility Co.,Ltd. engages in the automobile parts business in South Korea and internationally. It offers suspension parts, including screws, propeller shafts, axles, control arms and drive shafts; and driving parts, such as rotor shafts, inner laces, clutch bosses, and ball screws. The company was formerly known as CENTRAL MOTEK Co.Ltd. and changed its name to CTR Mobility Co.,Ltd. in April 2023. CTR Mobility Co.,Ltd. was founded in 1994 and is headquartered in Ulsan, South Korea.