
The Journey of GP Mobility | Mr. Kaveesil Sirimaneetham Shares Insights at “Fam Day”
On Sunday, August 17, 2025, at the Grand Hall, 3rd Floor, True Digital Park (West), Sukhumvit 101, the event “Fam Day: Heir Journey (เจอนี่!)” was held. This forum was designed specifically for next-generation family business successors, providing a platform to exchange ideas, share experiences, and inspire the continuation of family enterprises toward sustainable growth in the modern era. The event gathered more than 10 speakers from 9 leading family businesses, delivering real perspectives through 5 sessions covering family business management, digital transformation, and future-oriented networking. 5 Sessions Sharing Real Experiences Session 1: “S. Khon Kaen” – Building a Family Business into a Professional Organization Session 2: “3 Heirs, 3 Businesses” – Growing Differently on the Same Path Session 3: “The Previous Generation Said This, The Current Generation Says That” Session 4: “Eldest Daughter / CEO / Wife” – How to Balance Three Roles Session 5: Sharing & Networking Session Mr. Kaveesil Sirimaneetham The Journey of GP Mobility One of the key speakers was Kaveesil Sirimaneetham, CEO of GP Mobility Public Company Limited, who joined Session 2: “3 Heirs, 3 Businesses” alongside: Ms. Ariya Tangmitrphracha – Executive Director, DoHome Public Company Limited Mr.Nithi Sajjathippawan – CEO & Co-Founder, MyCloud Fulfillment Khun Kaveesil shared the journey of developing GP Mobility, from a small family business into a nationwide integrated automotive parts distribution hub, highlighting strategies for continuous and sustainable growth. Family Businesses Cannot Stand Still Khun Kaveesil emphasized an important perspective: “If a business does not grow, it is like standing still on a moving treadmill that eventually pushes us backward.” He summarized 3 key reasons why family businesses cannot remain stagnant: Risk reduction and stability – Growth helps diversify risks and avoids overreliance on a single revenue source. Expansion and competitiveness – Businesses must adapt to changing markets, especially in a K-Shaped Economy. Long-term sustainability – Without preparation, businesses risk being replaced. GP Mobility’s Growth Strategy Under the Deepening Strategy, GP Mobility focuses on three main development directions: Expanding product lines with genuine automotive parts to better serve existing customers. Growing the customer base into new segments, including provincial markets, online platforms, and international markets. Entering the Aftermarket (replacement parts) sector to meet diverse demands and ensure continued growth. Future Perspectives of Family Businesses Khun Kaveesil also noted that Generative AI will play a crucial role in enhancing business efficiency, allowing faster customer access. However, he stressed that the core remains in truly understanding customers and making strategic decisions as leaders. Khun Kaweesilp Sirimaneetham’s honor as a speaker at the “Tham Tee Ban Fam Day: Inheritor Journey” not only reflects his recognition as a respected next-generation leader in the business community but also serves as a testament to GP Mobility’s success as a Thai family business model capable of transitioning strongly from generation to generation. With a forward-thinking vision and the creation of a stable business ecosystem, GP Mobility is not just a comprehensive automotive spare parts distribution center but also an inspiration to new generations of family business inheritors navigating the path to long-term sustainability.